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We have a new product update!
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Hi {{first_name}},

We wanted you to be one of the first to know about this exciting new product update.

[Provide details about the product update.]

Can you help us spread the word?

If you have any questions about this update, please don't hesitate to reach out.

Thank you,

People Team

We have a new product update!
Copy Text

Hey, there! We wanted you to be one of the first to know about this exciting new product update. 🆕

[Provide details about the product update.]

Can you help us spread the word? 📣

If you have any questions about this update, please don't hesitate to reach out. Thanks for your help!

We have a new product update!
Copy Text

Hi {{first_name}},

We wanted you to be one of the first to know about this exciting new product update.

[Provide details about the product update.]

Can you help us spread the word?

If you have any questions about this update, please don't hesitate to reach out. 

People Team

Recipient(s):
Individual Employee
Recommended Send Time:
3 days prior to launch
Recommended Channel:
Slack/MS Teams 1:1
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How to share a product update with an employee

When it comes to sharing updates on your company's products, your employees should always be the first to know! However, products and services should never be a surprise to your team. Give employees ample notice about product updates so they have sufficient time to understand how new products work, can ask questions, and be prepared to answer questions for customers

Then, use your team as your first line of advocacy for product updates by asking them to share with their clients, customers, and networks. Make product launches fun by making company-wide announcements. Recognize departments and team members that contributed to product updates or a new product launch.

Create a simple guide with tips to help employees know how and where to promote product updates and be sure everyone knows who to reach out to with questions or concerns.  

Inspiration from other companies

Looking to make your product launches more exciting and engaging? Book a demo with ChangeEngine today!